By participating our Dollar Per Rider Program, bicycle event organizers can help us with much-needed funds for our education and advocacy efforts, helping LMB to shape a more bicycle friendly Michigan.
The idea is simple: You pledge to donate $1 (or more) to LMB for every rider that participates in your event. In return for participating in the Dollar Per Rider (DPR) program, LMB helps promote events to thousands of cyclists across Michigan. All participating events receive enhanced visibility through our digital Ride Calendar, monthly Dollar Per Rider event emails, and exclusive discounted advertising opportunities with LMB. As your level of support increases, so does your promotional exposure.
Support Level |
Recognition & Promotion |
|---|
| $1 per rider | • Designated as a $1 Dollar Per Rider event in the digital Ride Calendar • Event listing with a link in the monthly Dollar Per Rider event spotlight email • Exclusive discounted LMB advertising rates |
| $2 per rider | Everything included at the $1 level, plus: • Designated as a $2 Dollar Per Rider event in the digital Ride Calendar • Expanded listing with a link and featured event description in the monthly Dollar Per Rider event spotlight email |
| $5 per rider | Everything included at the $2 level, plus: • Designated as a $5 Dollar Per Rider event in the digital Ride Calendar • Premium listing with a link, event description, and photo in the monthly Dollar Per Rider event spotlight email • One dedicated Dollar Per Rider event spotlight social media feature on LMB’s Facebook and Instagram channels |
By choosing to participate in Dollar Per Rider events, you will enjoy a great ride, support local groups, see the beautiful state of Michigan, and support LMB all at the same time.
How to Enroll Your Event in the Program
To make your event a Dollar Per Rider participating event, follow these simple steps:
- Add Your Event to the Michigan Ride Calendar
Visit our Michigan Ride Calendar submission page to list your event. - Select Your Contribution Level
During the event submission process, you’ll have the option to choose your Dollar Per Rider level ($1, $2, or $5 per participant). - Support Michigan Cycling
By opting in, your event will directly contribute to LMB’s advocacy efforts, programs, and initiatives that make Michigan’s roads and trails safer and more bike-friendly.
Questions? Contact us for more information.
